AMC Theatres says over 20,000 followers have already bought tickets to see each “Barbie” and “Oppenheimer” on the identical day, making all these “Barbenheimer” double feature memes a reality.
In response to Elizabeth Frank, EVP Worldwide Programming & Chief Content material Officer with AMC Theatres, the theater chain has even had a spike of 33 % greater ticket gross sales for each movies between Friday and right this moment amongst folks excited to make their very own double function.
To be clear, AMC will not be internet hosting its personal double function occasion screening each films back-to-back. And you may’t get each films for the worth of 1 ticket. However sufficient followers two weeks out from each films opening on July 21 are already committing to see each movies — and sufficient press has already requested the query of the theater chain — that it prompted AMC to share the staggering numbers.
These 20,000 individuals are all AMC Stubs members, so it could possibly be nicely greater than that and doesn’t embody folks seeing it anyplace else within the nation. However each films are actually obtainable for presale by AMC, and AMC is even providing collectible “Barbie” merch as soon as the movie hits theaters.
“That greater than 20,000 moviegoers have already made plans and bought tickets to see ‘Barbie’ and ‘Oppenheimer’ on the identical day is a good signal that the rising on-line dialog round seeing each of those unbelievable movies is popping into ticket gross sales,” Frank stated in a press release. “Simply as thrilling, with 10 days to go till these films open, this may occasionally solely be the start. From Friday to right this moment, we noticed a 33 % improve within the variety of friends who determined to create their very own double function by buying tickets to see each films on the identical day. We’re thrilled to see this momentum.”
Each films determine to be field workplace hits, with monitoring for Warner Bros. and Mattel’s “Barbie” sitting between $70-80 million in its opening weekend, and that quantity is just poised to go up after the world premiere from final night time in Los Angeles stoked curiosity even additional (this author attended, and it’s terrific).
Common’s “Oppenheimer” sits at a prolonged three hours, however Christopher Nolan is not any stranger to cinematic spectacle and drawing a devoted crowd, and that movie is monitoring between $40-50 million and can depend upon its premium giant format and IMAX screens to make its cash. The film has a monopoly on IMAX screens when it opens, regardless of appeals from Tom Cruise on behalf of “Mission: Impossible – Dead Reckoning.”
