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Motionographer® Enter Captain Zaptic

Zaptic Style Frames 15 1.png


Creative company Flow Creative reveals their model character and movie for frontline operations platform Zaptic.

The slick storytelling animation reveals the impression Zaptic can have on bettering productiveness, effectivity and asset help by placing operational course of and procedures into the arms of manufacturing unit staff. The platform additionally improves factories’ sustainability by lowering the necessity for paper.

To carry the performance of Zaptic to life, Flow Creative created a basic superhero movie in a retro cartoon fashion.

The story begins with a hungry baby dramatically beginning the day with out cereal because of manufacturing inefficiencies on the metropolis manufacturing unit.

The manufacturing unit supervisor and manufacturing unit flooring crew are in chaos till Captain Zaptic enters to rescue the day by providing Zaptic to revive the method, cut back paperwork and get rid of chaos.

The platform makes use of knowledge and AI from manufacturing factories to digitise workflow, enabling manufacturing unit staff to do their jobs safely, successfully, eradicating the necessity for paperwork which reduces time and prices ready for help when a difficulty arises. The platform additionally shortens onboarding time and narrows the worldwide expertise hole.

The model movie might be used to market Zaptic to producer enterprise homeowners and operational managers. Zaptic lately closed Series A funding of $10 million; this funding plus this model character and animation will allow additional rounds of funding and enlargement for the software program firm.

Flow Creative, Founder & Creative Director, Karl Doran mentioned: “Zaptic is such an exciting product and the business is at a really important stage following successful funding. The story they wanted to tell leant itself so well to a superhero character, and the Zaptic team loved the idea of a retro cartoon style. To create a hero brand character alongside a film is always fun, especially when it’s an actual superhero! The hero and the action he takes represents the life changing impact Zaptic has on factory production lines. It was important that we gave a voice and personality to Zaptic so it can be understood internationally revealing the importance of digitising workflows, manufacturing processes and demonstrating how everyone, (even hungry school kids!) is affected by inefficient factory production operations. The Flow team really enjoyed working on this one and nailed the style. We look forward to watching Zaptic improve global manufacturing.”

Zaptic CEO, Richard Milnes, mentioned: ”We approached Flow Creative as a fellow Mancunion enterprise plus their model animation expertise are unbelievable. We love Captain Zaptic and all he stands for, taking the chaos out of producing and empowering manufacturing unit flooring groups to beat issues and preserve the wheels of business working. Thanks Karl and the Flow crew for bringing our imaginative and prescient to life!”

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